Meet The Trail Slayer: Tame The Wild

Meet The Trail Slayer: Tame The Wild

by up.bike
We make mounts for all sort of bikes, but at the end of the day, we really love the trails. One of the biggest things we learned when we got into this sport is that those trails we ride don’t appear by magic. While plenty of people use the trails to…
I Drove All The Way To Ore2Shore And All I Got Was This Awesome T-Shirt

I Drove All The Way To Ore2Shore And All I Got Was This Awesome T-Shirt

by up.bike
We wouldn’t miss this one for anything. We’re headed back to Marquette on August 10 for one of our favorite races of the year, Ore2Shore!It’s the largest mass start point-to-point race in the country, and it’s celebrating twenty years of red dust, or…
up.bike Goes Pedaling: Patrick's Heavy Ride with Friends

up.bike Goes Pedaling: Patrick's Heavy Ride with Friends

by up.bike
This weekend, we got heavy. And it wasn't just the cookies, either. Last year, local good guy Patrick Cotant went big for Norte. Our local youth cycling organization has grown in leaps and bounds over the past couple of years, and with more and…
Our Rescue Boxes Are In The Woods In Traverse City!

Our Rescue Boxes Are In The Woods In Traverse City!

by up.bike
They’re in! After weeks of working with our local trails association, the Michigan Department of Natural Resources and three great sponsors, our Rescue Boxes are in place and ready to help riders get around the singletrack safe and sound, n…
Traverse City Trails Festival: Sign Up For A Chance At Free Stuff!

Traverse City Trails Festival: Sign Up For A Chance At Free Stuff!

by up.bike
We’re pumped. This Saturday, we get to spend a whole day in the woods with a few hundred of our best pals. The only way to make it better? Winning free stuff.This Saturday, the much-anticipated Traverse City Trails Festival presented by Short’s Brewi…