Traverse City Trails Festival: Sign Up For A Chance At Free Stuff!

Traverse City Trails Festival: Sign Up For A Chance At Free Stuff!

by up.bike
We’re pumped. This Saturday, we get to spend a whole day in the woods with a few hundred of our best pals. The only way to make it better? Winning free stuff.This Saturday, the much-anticipated Traverse City Trails Festival presented by Short’s Brewi…
Traverse City Trails Festival Recon Ride : July 13

Traverse City Trails Festival Recon Ride : July 13

by up.bike
Ready for the Traverse City Trails Festival? You will be after our pre-ride this weekend!For the second year, we’re sponsoring the Traverse City Trails Festival presented by Short’s Brewing. We’ve made a big deal about what a big deal this event it;…
Three Weeks Of Fun: Le Tour Makes Us All Cycling Fans

Three Weeks Of Fun: Le Tour Makes Us All Cycling Fans

by up.bike
The Tour de France starts this Saturday. For the next three weeks, we’re all fans.Few sporting events evoke such a passionate following as Le Tour. For three weeks, the world only has eyes for France. Even casual cyclists make an effort to follow eve…
The Evolution of the Workstation

The Evolution of the Workstation

by up.bike
From storage to repairs, the Workstation gets it done.When we first started designing mounts and storage options, at the very top of the list was a way to work on bikes with a minimal footprint. Nothing comes close to a full scale, top of the line bi…
We'll See YOU At The Traverse City Trails Festival on July 20

We'll See YOU At The Traverse City Trails Festival on July 20

by up.bike
You may have noticed we’re really into supporting the trails. A big reason behind that passion is the quality of the riding we have in our hometown of Traverse City, Michigan. And the reason for those great trails is the people behind Northern Michig…